During the last months, we have shared the core principles and practices that guide our work at Legacy Sport. Using the acronym TEC – HEART – SPORT, we explored how... read more →
Transformation is a crucial word for athletes. Their bodies transform with time, impacting what they can or want to do. Most of them will need to transition from competition to... read more →
How do you feel about your work relationships? Are you walking in a dangerous zone where you must pretend and be aware of every move? Or are you in a... read more →
What is sport for you? Just an industry, a business, a lucrative market? Or is sport a mission, a purpose? Do you live the business side of sports as a... read more →
We can easily get distracted by the big numbers involved in delivering a major sports event. Equipment, budget, deadlines, systems, protocols, data. So much to deal with. However, the driving... read more →
How familiar are you with the expression “hidden agenda”? Have you ever felt that a leader, peer, client, partner, or supplier wasn’t telling the whole story about their intentions or... read more →
International sports events intend to bring together nations and people from different walks of life. However, we cannot always converge in a diplomatic and harmonic community. Sometimes we must “agree... read more →
Sports help to build a better world. This beautiful idea can quickly become empty if we don’t fill it with concrete actions. It may become a manipulative marketing activity instead... read more →
We are working for the Games. Expectations are high, and we want everything to be perfect. For that to happen, our colleagues must do their part, and suppliers must deliver... read more →
Have you ever felt that you or others were not being "productive enough"? That is a common thought in many work environments. During the production of major sports events, that... read more →